"Social media is rented. Your website is yours."
Instagram and X are brilliant for getting noticed, but you don’t own them. A website gives every post, ad and offer somewhere to land — and with CitiIT there’s nothing to pay upfront.
Most small businesses start on social media, and that’s fine. But here’s what changes when you have a proper home online.
| Social media only | Your own website | |
|---|---|---|
| Who owns it | The platform. Rules, reach and even your account can change overnight. | You do. Your name, your domain, your content. |
| Found on Google | Partly, and often buried under the platform itself. | Your own listing, set up for people searching locally. |
| First impression | The same layout as every other profile. | Designed around your brand, logo and colours. |
| Prices, menu & hours | Scattered across old posts and highlights. | One clear page, always up to date. |
| Selling online | Limited, and on the platform’s terms. | Your own shop with the E‑Commerce plan. |
| Reaching customers | Post and hope the algorithm shows it. | Every post and ad sends people to one place you control. |
| Email address | yourbusiness123@gmail.com | hello@yourbusiness.co.uk |
| Trust | Looks like a side project. | Looks like an established business. |
| Upfront cost with CitiIT | — | £0No setup, design or build fee. Just the monthly plan. |
Keep posting where your customers are. The difference is that every post, story and ad now has a destination — your website — where people can see what you do, what it costs and how to buy.
A photo and one line on Instagram or X. It doesn’t need a big budget — it just needs a link.
Instead of scrolling past, they land on your site, not a profile competing with everyone else’s.
A hot offer on the front page that changes every week, so there’s always a reason to click and come back.
Contact form, map, opening hours or checkout — all one tap away.
Swapping your weekly offer is the kind of change covered by the 3 hours included in your plan every month.
Maidenhead Cycles is an example of the Standard Website plan — built the same way yours would be. Have a click around and imagine your own name above the door.
A local bike shop with nothing more than a busy Instagram page. Here’s the same business with somewhere of its own to send people.
Maidenhead Cycles is a demo site, not a real shop.
Step 1: Pick a plan and add your details.
Step 2: Do you have a discount code?
Step 3: Sit back and we will contact you the same day!